Pub websites
The digital commission for Beckford was to create a fresh approach to the hospitality space, focusing on the heritage, setting and surrounding areas of natural beauty, rather than the pub architecture from the off. This aesthetic prioritising immediately gave the Beckford pubs a beautiful familial congruence quite different from typical hospitality websites, and allowed the functional elements to be incorporated in elegant and user-friendly ways. All four pub websites are managed centrally via the group CMS which also caters for a bespoke careers platform.